Managing multiple UTM links for your marketing campaigns can quickly become overwhelming. For every platform or source, you might be creating a unique UTM link to track campaign performance — that’s 20, 30, or even 50+ links to juggle. But what if you could simplify all that with just one dynamic UTM link?

At CutMe Short, our mission is simple: Empower your links. With our new dynamic UTM feature, you can now create a single link that adapts dynamically based on the source, device, or platform it’s accessed from. This makes tracking in Google Analytics just as detailed, but with far fewer links to manage! 💡

The UTM Dilemma: 20 vs. 1 Link

Let’s break down the problem. Traditionally, if you’re running a campaign across Facebook, LinkedIn, Twitter, and Instagram, you’d have to create a separate utm_source for each platform. That’s four different UTM links—and that’s just the start. Add in multiple devices, locations, and other parameters, and your list of links quickly balloons.

But with CutMe Short’s dynamic UTM feature, you can replace all those individual links with just one. Using dynamic variables like {{utm_source}}, {{location}}, and {{device_type}}, the single link adapts based on where it’s clicked—delivering the same data to Google Analytics without the hassle of creating multiple links.

How Dynamic UTM Parameters Work

With dynamic UTM parameters, you no longer have to manually set the UTM values for each link. Instead, you can insert placeholders, which are dynamically filled when the link is accessed. Here’s a quick rundown of the most important dynamic URL parameters:

By using CutMe Short’s UTM builder, you can effortlessly create dynamic UTM links that adjust based on real-time data. This allows marketers to track campaigns with ease, no matter where or how their links are accessed.

Google Analytics: How Dynamic UTMs Simplify Tracking

When it comes to tracking your campaign performance, Google Analytics plays a central role. It collects all the data from your UTM links, giving you valuable insights into how your campaigns are performing across different platforms and channels. But instead of cluttering your Google Analytics dashboard with multiple static links, dynamic UTMs help you streamline this process.

With a dynamic UTM link, you still get all the same detailed analytics, such as:

• utm_source: This will capture where your traffic is coming from (e.g., Facebook, LinkedIn, Twitter).

• utm_medium: This tracks the type of traffic, like “email” or “social.”

• utm_campaign: This records the specific campaign driving the traffic.

Each time your link is clicked from different platforms, devices, or locations, the dynamic UTM parameters will fill in the relevant data, ensuring you get a clear picture of your traffic without needing to manage dozens of links. Google Analytics will automatically organize these variables just as it does with static UTM parameters—giving you a seamless experience with far fewer links.

With fewer UTM links to manage, marketers can focus on what truly matters: improving their campaigns based on accurate data.

The Power of Dynamic UTMs: Save Time, Increase Efficiency

Using static UTM links for each platform or source can take a lot of time and lead to confusion. By switching to dynamic UTM parameters, you’ll not only save time, but you’ll also reduce the risk of errors. Here’s how:

• Simplified tracking: One link can now replace 5, 10, or even 20+ links!

• Improved efficiency: Spend less time creating and managing links, and more time analyzing results.

• Fewer errors: With dynamic links, there’s no need to manually input source data, reducing the chances of mistakes.

With the new dynamic URL feature in CutMe Short, marketers can finally streamline their workflow without sacrificing detailed insights.

Experiment and Innovate with Dynamic UTM Combinations

With CutMe Short, you’re not just stuck with basic parameters. You can combine dynamic UTM parameters to create truly unique and insightful links. Here are some examples:

These combinations help you customise your UTM links in a way that offers both creativity and practicality, allowing you to track campaigns like never before.

Google Analytics: Get the Same Results with Less Work

With dynamic UTM parameters, you no longer need to manually create different UTM links for each platform. Whether you’re targeting Facebook, Instagram, LinkedIn, or any other platform, the dynamic UTM link adapts automatically, and Google Analytics captures the data just as effectively as if you had separate links.

In fact, using a dynamic URL will ensure that:

• Your utm_source is accurately tracked for every platform.

• utm_medium and utm_campaign remain consistent across all campaigns.

• You don’t clutter your Google Analytics with unnecessary links, making reporting and analysis easier.

This approach drastically reduces the number of links marketers need to generate, making it 5x or even 10x more efficient!

What’s Next? Dynamic UTM is Just the Beginning

At CutMe Short, we’re committed to making marketing easier and more efficient. The launch of the dynamic UTM feature is just one of many steps we’re taking. We’ve already introduced Folder Management to help marketers stay organized, and we’re constantly working on more exciting features like A/B testing and edit destination URL.

With dynamic UTMs, the future of marketing is here—and it’s simpler, smarter, and more efficient than ever before.

Now’s the perfect time to jump in! We’re offering a lifetime deal on AppSumo starting at just $49. Don’t miss out on this opportunity to simplify your marketing with dynamic UTM parameters, a powerful utm builder, and one dynamic URL for all your tracking needs.

Empower your links and transform your marketing today!